Workshops & Business Consulting

7 Essential Steps to Selling & Closing More Customers

Selling and closing are both an art and science. The skills to do them with confidence and expertise can be learned and mastered.  This workshop teaches you how to prepare for the sale, find prospects, convince them to speak with you—and close them.

You will learn how to create a persuasive phone script that convinces potential customers or clients to hear more about your product or service. You will also learn how to overcome objections and establish an “urgency event” to speed the sale.

But to actually close the sale, you must be ready to deliver a compelling sales presentation—written, on the phone, on a video conference, or in-person—that convinces prospects to want to become your customer. When you leave this 3-hour workshop, you will have a more polished, powerful presentation to close your next sale.

Whether you’re already a good salesperson or a great one, after learning Larry Schwimmer’s 7 essential steps to landing more business—you will improve your selling performance… starting immediately after the workshop.

 

Topics Covered in this 3-hour Workshop:

  • Finding a large universe of prospects
  • Crafting a 30-second pitch that commands attention—and more leads
  • Leaving a compelling voice-mail message that generates callbacks
  • The must-have elements of a persuasive phone script that produce more meetings and orders
  • 8 Ways to charm and get past gatekeepers when warm or cold-calling
  • Creating an “urgency event” that closes the sale
  • Anticipating objections so you’re ready to respond
  • How to construct a powerful sales presentation with the 11 must-have elements
  • 7 Mistakes to avoid when delivering the actual presentation
  • When you don’t close: Following up with a 2nd effort that makes the prospect reconsider